Mission, Vision and Strategy Enablers

Our mission and vision steer our operations towards our set goals. The strategy enablers are our basic strengths, which ensure our company’s success beyond strategy periods.

 

MISSION

We create inspiring food for every occasion. Our success is based on inspired people and the most preferred brand.

 

Good food – Better mood.

 

Our operations and purpose are encapsulated in our mission, which is also our motto. By producing good food, we contribute to the well-being of all of our stakeholders. Atria’s good food covers the entire food chain from field to table. The food is sustainably produced, nutritious and safe.

 

VISION

Winning Northern Europe Food Company

 

Our vision defines the geographical area of our operations and the industry where we operate. It sets the targets to our business. We want to be a winning food company in Northern Europe.

 

ATRIA WAY OF WORK

The Atria Way of Work is an expression of our day-to-day operations and values.

 

We focus on consumers and customers
We deliver quality – we rely on our brand
We are hungry for success
We enjoy our work

Strategy enablers

Atria’s strategy 2021-2025