Tasty and healthy food for all meal times
We support consumer well-being by providing tasty and healthy food. We inform consumers about the climate and environmental impacts of our operations, the work we are doing to mitigate them and the welfare of animals throughout our production chain.
Food purity, nutritional quality and ethics in the food chain are core values for both Atria and its stakeholders. In addition to consumer needs and taste, our product development takes into account sustainability factors such as ethical production, environmental friendliness and nutritional properties. The basis of human well-being is a varied, healthy and nutritious diet. Meat has a place in a varied diet because of its excellent nutritional properties.
Products that support a healthy lifestyle
We understand our responsibility to consumers and public health, and this is reflected in our product development. In line with our policy on food safety, nutrition and quality, our company aims to provide people with products that are nutritious, healthy, tasty and suitable for everyday life. Product development is based on a good balance between consumer preferences and nutritional recommendations, and on developing cooking solutions that make consumers' everyday lives easier.
Particular attention is paid to the quality of the raw materials used in Atria's products. The safety, purity and suitability of raw materials for production are ensured during the product development phase. Atria actively monitors legislation and official recommendations on raw materials and additives. The production process complies with national recommendations and legal requirements regarding sodium content, additive use, labelling and labelling. On a product-by-product basis, we assess the need for additives from a product safety and quality perspective.
- We know the nutritional recommendations, follow research and use this knowledge and understanding to develop and manufacture our products.
- We offer nutritious options to suit the consumer at different times of the day, from raw ingredients and snacks to ready-to-eat meals.
- We communicate the nutritional content of our products to consumers in an easy and understandable way.
- Our products are the cornerstone of a healthy and varied diet. We also offer options for treats.
We encourage and help consumers to create a nutritious and healthy diet.
- We know consumers' taste preferences.
We verify the acceptability of tastes through consumer research.
We deliver on our taste promises.
We ensure the uniformity of our products.
We know the consumers’ everyday challenges at various stages of life and develop solutions to suit them.
Our products provide ease for everyday life and enable enjoyable mealtimes.
